The menace of memes: how pictures can paint a thousand lies » Spectator Blogs "And perhaps if trust in politicians were higher, these memes wouldn’t be shared so uncritically as people would think there was something rum about them. But I suspect that the lack of suspicion about what the graphics purport to show doesn’t... Continue Reading →
Interesting reads (weekly)
Brands Are Wasting Money on Facebook and Twitter - WSJ "top brands’ Facebook and Twitter posts only reach around 2% of their fans and followers, and less than 0.1% of fans and followers actually interact with each post on average. What’s more, Facebook announced last week that another tweak to its news feed algorithm will... Continue Reading →
Interesting reads (weekly)
Comments aren’t engagement, transparency or community — Medium "omments do not make a community. They can help, but again, it’s about the editorial approach. Community takes a comprehensive social strategy, not just a comment box on the bottom of articles." tags: comments engagement transparency community Three Truths about Social Media and Your Readers | Parse.ly... Continue Reading →
Interesting reads (weekly)
Minimum Viable Personal Branding for Writers and Journalists : Elizabeth Spiers Wise words: " think there’s a minimum amount of work you have to do to make sure that people looking to recruit you get a sense of your best work and what you’re aiming to do in the long term." tags: brand social media... Continue Reading →
Interesting reads (weekly)
Report: Local newspapers most trusted and popular source of local news, but Facebook gaining ground | Press Gazette "The research suggests that Facebook is a growing source of local news, with 27 per cent of respondents using it (versus 22 per cent in 2013) and some 11 per cent listed Twitter (versus 9 per cent... Continue Reading →
Interesting reads (weekly)
How social media is reshaping news | Pew Research Center Some new PEW research on how people use social media for news, and what that means for news brands. " Facebook is an important source of website referrals for many news outlets, but the users who arrive via Facebook spend far less time and consume far fewer pages... Continue Reading →
Interesting reads (weekly)
extract from Jamie Bartlett's new book on internet trools, The Dark Net. (pdf format) This chapter opens with a description of how users of 4chan set out to exploit, humiliate and expose a girl who - from her willingness to pose with her meds - seems to have some problems with her mental health. It's... Continue Reading →
Social media is humanising – it’s how we use it that can dehumanise
Discussions of what is and isn't acceptable for publishing on social media (specifically Twitter and YouTube in current debates) are occupying much of my timeline. Articles written around the role social media played in disseminating images and messages following journalist James Foley's murder will abound and I wasn't intending to add to the noise, but then a couple of... Continue Reading →
Interesting reads (weekly)
What society are we building here? — BuzzMachine "When you see a troll or abuser online, what do you do about it? Do you egg on or ignore the miscreant? Do you shame the fool? Do you support the troll’s victims? Or do you laugh at them?You — yes, you and I — are creating... Continue Reading →
Interesting reads (weekly)
Twitter Testing Easier-To-Use Hashtags - WSJ "Twitter appears to be testing a feature that will better organize its chaotic world of hashtags" - Man, I *really* hope this happens. " tags: Twitter hashtags Video social sharing: How do four of the big players stack up on the social web? The Google+ video shares figures are... Continue Reading →
Alison Gow | Building the New 